Buddy Lee was an advertising mascot for Lee Jeans. The doll, a promotional item for the company from 1920 to 1962, was brought back as the star of television advertising for the company's Lee Dungarees line from 1998 until the mid-2000s. See more Sales manager Chester Reynolds, later Lee's board president, came up with the idea of using a doll to "model" miniature versions of the company's clothes for store displays. The 12½-inch composition dolls first appeared in … See more In 1998, ad agency Fallon McElligott brought back the doll, along with the 1940s Lee tagline "Can't Bust 'Em," to promote the Lee Dungarees line, aimed at 17- to 22-year-old males. The main campaign was preceded by guerrilla marketing techniques, … See more • buddylee.com via Internet Archive • "The Buddy Lee Story" video at YouTube • Fallon Web site; includes video on Control Freak promotion and an overview of the Buddy Lee: Guidance … See more WebApr 4, 2024 · Up for bid is an original vintage hard plastic Buddy Lee Doll. I have had this doll for approximately 40 years and he was previously used as a display in one of the old department stores as advertisement. He measures approximately 12 inches tall and is wearing his original clothes including his neckerchief. He is marked on his back and he …
Buddy lee doll overalls (Great Northern ( R.R. ) eBay
WebVarious collectible dolls used by advertisers to market products to consumers from 1893 to 1949 ... 1920-1962 Buddy Lee doll, 12 1/2 - 13" tall, composition or hard plastic, see our … WebApr 8, 2024 · Circa 1950’s hard plastic Buddy Lee doll wearing a herringbone twill Phillips 66 gas station attendant uniform and cap. These dolls were used as salesman’s samples to demonstrate what the uniforms that were manufactured by Lee Jeans looked like. The uniform is light brown with orange badges on the shirt and cap. Notice that this […] trinity health benefits
Buddy Lee doll set of 2 eBay
WebRARE AUTHENTIC BUDDY LEE DOLL. Buddy Lee was an advertising mascot for Lee Jeans . The doll was a promotional item for the company from 1920 to 1962. The 12½-inch composition dolls were used to … WebDec 3, 2010 · Buddy Lee doll. Life. Antiques: Buddy Lee doll could fetch $500. Fri., Dec. 3, 2010 timer 3 min. read. update Article was updated Apr. 08, 2024. Q. My father has … WebMay 1, 1999 · The doll’s hair was molded, and the words ‘Buddy Lee’ were imprinted on the doll’s upper back. In 1949, Buddy Lee grew a few inches taller, and was made of plastic instead of plaster, making him easier to dress. But the Buddy Lee era ended in 1963 when the line was discontinued. Buddy Lee was a versatile pitchman: he also appeared in ... trinity health benefits 2023